The all-in-one SEO platform — rank tracking, site audits, backlinks and keyword research in one dashboard.

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SEO Tool Features for Agencies

Every SEO tool your agency needs — rank tracker, site audit, backlink checker, keyword research and an AI SEO copilot — in one platform. SerpScale replaces four subscriptions with a single dashboard built for agencies and in-house teams that want data they can trust, minus the enterprise price tag.

CORE SEO TOOLS

Research, Track & Analyze — All in One Place

Keyword Rank Tracker screenshot in SerpScale

Keyword Rank Tracker

Track daily keyword positions on Google across desktop and mobile, by country and city. See visibility trends, rank deltas and full history, synced live with Google Search Console.

Keyword Research screenshot in SerpScale

Keyword Research

Turn one seed keyword into thousands of ideas with real monthly search volume, keyword difficulty and search intent. Instantly see who ranks for any term.

Competitor Analysis screenshot in SerpScale

Competitor Analysis

See the domains competing for your keywords, their common keywords, estimated traffic and the exact keyword gaps you can target to overtake them.

Backlink Checker screenshot in SerpScale

Backlink Checker

Monitor backlinks and referring domains, catch toxic links early, and track spam score and domain rank — then benchmark your authority against competitors.

Site Audit screenshot in SerpScale

Site Audit

Crawl every page, score overall site health, and get a prioritized, AI-assisted list of technical SEO fixes and Core Web Vitals issues to work through.

Domain Intelligence screenshot in SerpScale

Domain Intelligence

Domain authority score, detected technology stack, hosting and contact signals — a full snapshot of any domain at a glance.

AI SUITE

AI Built Right Into Your Workflow

AI SEO Copilot screenshot in SerpScale

AI SEO Copilot

Chat with an AI copilot grounded in your site's live data. Ask what to fix first, how you compare to competitors, or which keywords are closest to page one — and get clear, actionable answers.

AI Content Writer screenshot in SerpScale

AI Content Writer

Generate publish-ready, well-structured SEO blog drafts from your target keywords — pick the tone and length, then edit, copy or download in one click.

AI Visibility (AEO) screenshot in SerpScale

AI Visibility (AEO)

Track how often your brand shows up in ChatGPT, Perplexity and Google AI Overviews, and optimize your content for the new answer-engine era of search.

AGENCY & TEAM

Everything to Run Your Whole Agency

Unified Dashboard screenshot in SerpScale

Unified Dashboard

Every campaign's clicks, impressions, sessions, tracked keywords, backlinks and audit health rolled into one clean agency-wide overview.

Client Management screenshot in SerpScale

Client Management

Organize every client and the campaigns you run for them, with per-client access, contacts and status — built for agencies juggling dozens of accounts.

White-Label Branding screenshot in SerpScale

White-Label Branding

Replace SerpScale's logo and name with your own agency brand across the whole dashboard and every client report — clients see your software, not ours.

Team Management screenshot in SerpScale

Team Management

Invite your whole team, assign specific campaigns to each person, and manage everyone — invites, resets and access — from a single screen.

Roles & Permissions screenshot in SerpScale

Roles & Permissions

Create custom roles and choose exactly what each member can do, then approve or decline access requests. Granular, role-based access control.

INTEGRATIONS & SETTINGS

Connected, Configurable & Yours

Google Integrations screenshot in SerpScale

Google Integrations

Connect Google Search Console, Analytics (GA4) and Business Profile in a click. Each campaign picks its own property for accurate, per-client data.

Custom SMTP Email screenshot in SerpScale

Custom SMTP Email

Send team invites and password resets from your own mail server, so every message comes from your domain — fully branded, or use the platform default.

Appearance & Theming screenshot in SerpScale

Appearance & Theming

Customize the dashboard's colors, fonts and theme so the whole workspace matches your brand — for you and your white-label clients.

Smart Notifications screenshot in SerpScale

Smart Notifications

Choose exactly which alerts you get and where — audit issues, ranking changes, client requests, product updates — nothing you don't need.

Account Security screenshot in SerpScale

Account Security

Protect your account with password controls and secure session management, so client data stays locked down.

Billing & Invoices screenshot in SerpScale

Billing & Invoices

See your active plan and usage, review full transaction history, and download branded PDF invoices whenever you need them.

Search Activity Log screenshot in SerpScale

Search Activity Log

Every keyword and SERP lookup your team runs, newest first. Re-running a cached search costs nothing, keeping your data usage efficient.

All-In-One SEO Platform

Every SEO Tool Your Agency Needs in One Dashboard

Rank tracking, site audits, backlink analysis and keyword research all share the same SerpScale workspace, so there's one login to remember and one bill instead of four. It's the affordable SEMrush and Ahrefs alternative built for agencies that need data they can trust and reports clients actually understand — minus the enterprise price tag.

See Pricing
SerpScale rank tracker and site audit dashboard
SerpScale keyword research and backlink report
TESTIMONIALS

Why Agencies Switch to SerpScale

“We replaced SEMrush and a separate rank tracker with SerpScale. Our monthly client reports went from a full day of work to a single click.”

Kristin Watson
Head of SEO, Nova Agency

“The white-label client portal closed our last two retainers. Clients think it’s software we built ourselves — the best Ahrefs alternative we’ve tried.”

Guy Hawkins
Founder, GrowFast Digital

“We dropped both SEMrush and Ahrefs after moving to SerpScale. Rank tracking, audits and backlinks all live in one dashboard, and reporting is finally painless.”

Marc Delalonde
Founder, Penida Digital

“As an agency we manage dozens of clients, and SerpScale runs them all on one affordable platform. The white-label reports alone save us hours every week.”

Priya Sharma
Head of SEO, Northbound Agency