The all-in-one SEO platform — rank tracking, site audits, backlinks and keyword research in one dashboard.

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The SEMrush & Ahrefs Alternative Built for Agencies

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A faster, affordable — and free — SEMrush alternative

SerpScale is an all-in-one SEO platform that gives you the tools most teams actually use in SEMrush and Ahrefs — a daily keyword rank tracker, a technical site audit tool, a backlink checker and keyword research — in one dashboard, at a fraction of the price. If you have felt locked into an expensive subscription for features you rarely touch, SerpScale is the SEMrush alternative built to fix exactly that.

Instead of paying for a bloated enterprise suite, you get exactly those tools plus white-label client reporting — with a free trial to start and simple pricing as you grow.

SerpScale vs SEMrush vs Ahrefs

What you get SerpScale SEMrush Ahrefs
Daily keyword rank trackingYesYesYes
Technical site audit & Core Web VitalsYesYesYes
Backlink checker & toxic-link alertsYesYesYes
Keyword research with volume & difficultyYesYesYes
White-label reports for clientsYesAdd-onLimited
Free plan to startYesLimited trialNo
Starting price$5/mo$139+/mo$129+/mo

Feature availability and pricing for SEMrush and Ahrefs are based on their publicly listed plans and may change. SEMrush and Ahrefs are trademarks of their respective owners and are not affiliated with SerpScale.

SEMrush alternative FAQs

Yes. SerpScale covers the core tools most teams use in SEMrush — daily rank tracking, technical site audits, a backlink checker and keyword research — in one dashboard, with white-label reporting and a 7-day free trial, at a lower price.
We keep the tools agencies use every day — rank tracking, audits, backlinks, keyword research and reporting — and skip the expensive enterprise extras most teams never open. Less bloat, lower price.
Yes. Add your website, connect Google Search Console and Analytics, import the keywords you already track, and SerpScale starts collecting daily ranks, audit data and backlinks right away.

Why teams switch to SerpScale

One price, every core tool. Rank tracking, audits, backlinks, keyword research and reporting are included together — you are not upsold into higher tiers to unlock the basics.

Built for agencies. White-label reports, multiple campaigns and client-friendly dashboards come standard, so you can prove ROI without extra add-ons.

Affordable and transparent. If you've been comparing SEMrush alternatives, SerpScale is the cheap SEMrush alternative that doesn't feel cheap — start free, then scale from $5/mo. See full pricing or explore every feature.